--- title: The Many Faces of Streaming description: The Many Faces of Streaming --- [Log In](https://www.clearone.com/user/login) [![Home](https://blog.clearone.com/hubfs/ClearOne_April2018/image/logo_1_0.png)](https://www.clearone.com/) - [Meeting Space Solutions](https://www.clearone.com/meeting-room-av-solutions) - [Large Meeting Spaces](https://www.clearone.com/meeting-room-av-solutions/large-meeting-room-av-solutions) - [Medium Meeting Spaces](https://www.clearone.com/meeting-room-av-solutions/medium-meeting-room-av-solutions) - [Small Meeting Spaces](https://www.clearone.com/meeting-room-av-solutions/small-meeting-room-av-solutions) - [Home Office Solutions](https://www.clearone.com/meeting-room-av-solutions/home-office-av-solutions) - [Products](https://www.clearone.com/products) - [Audio Conferencing](https://www.clearone.com/products/audio-conferencing) - [Visual Collaboration](https://www.clearone.com/products/visual-collaboration) - [AV Networking](https://www.clearone.com/products/av-networking) - [Support & Training](https://www.clearone.com/support-training) - [**Consultant Portal**](https://www.clearone.com/consultant-portal) - [**Support**](https://www.clearone.com/support-training) - [Warranty Policy](https://www.clearone.com/warranty-policy) - [Product Returns](https://www.clearone.com/product-returns) - [Purchase Orders T&C](https://www.clearone.com/purchase-order) - [Resource library](https://www.clearone.com/rl-home) - [Contact Support](https://www.clearone.com/contact-support) - [**Training**](https://www.clearone.com/training-landing) - [Live Webinar Training](https://www.clearone.com/live-webinar-training) - [Self Paced Product Overviews](https://www.clearone.com/self-paced-product-overviews) - [ClearOne University Video Library](https://www.clearone.com/clearone-university-video-library) - [Company](https://www.clearone.com/company-about-us) - [About Us](https://www.clearone.com/company-about-us) - [Contact Us](https://www.clearone.com/contact-us) - [Careers](https://www.clearone.com/careers) - [Success Stories](https://www.clearone.com/success-stories) - [Global Citizenship](https://www.clearone.com/global-citizenship) - [News](https://investors.clearone.com/press-releases) - [Events](https://www.clearone.com/events-tradeshows) - [Blog](https://blog.clearone.com/blog) - [**Become a Partner**](https://www.clearone.com/become-a-partner) - [**Investor Relations**](https://investors.clearone.com/) # The Many Faces of Streaming Jul 05, 2016 - - - - [mailto:?subject=The%20Many%20Faces%20of%20Streaming&body=The%20Many%20Faces%20of%20Streaming%20https://blog.clearone.com/blog/the-many-faces-of-streaming](mailto:?subject=The%20Many%20Faces%20of%20Streaming&body=The%20Many%20Faces%20of%20Streaming%20https://blog.clearone.com/blog/the-many-faces-of-streaming) It seems that every few years, there is a new “Word” that makes its way into our vocabulary.  Back in the 1970s, it was the word “Disco”.  Every nightclub and bar suddenly became a Disco.  In the 1980s, it was “Camcorder”.  Everyone was talking about buying and using a camcorder to document their lives’ events.  These “Words” seemingly come out of nowhere, and suddenly explode into our lives.  You see and hear them everywhere, on the TV news, in advertisements, at parties.   This year’s word is “Streaming”.  It’s everywhere.  Coming from the tech industry, “Streaming” means something very specific to me.  But, to the average person, it means something else entirely.  In fact, most people don’t know exactly what it means.  I did a quick (and very unscientific) survey among my non-tech friends.  We played a quick game of Word Association.  When I said "Streaming," they all said "Netflix."  In other words, they look at Streaming as an inexpensive method of entertainment, allowing them to “cut the cable” (everyone’s fantasy).   To industry insiders, it is more specific.  But, it still has many meanings.  Is it a point-to-point delivery of a camera into a command center for security?  Or how about bringing a remote camera source into a video switcher for a TV broadcast?  What about point-to-multipoint streaming, as in content delivery, such as a church service via a web site?   How people define “Streaming” depends on the side of the electronics industry they are in.  To make the categorization easier, I like to break it out into four distinct trade shows:  ISC (International Security Conference), NAB (National Association Of Broadcasters), CES (Consumer Electronics Show), and Infocomm (Pro Audio/Video).   In the Pro AV industry, it’s not as much as a camera feed (though that can be a component of the content);  it’s a replacement for a point-to-point hard connection, kind of like a long extension chord.  It is generally an efficient, and versatile way to move content.  In some cases, it is just a lower-cost way to move content.  In other cases, it enhances the experience by adding graphics and effects that were difficult to accomplish in the past.  And in other cases, it ties in content from far-off places that could previously not be reached.   ClearOne VIEW® Pro streaming solutions sit squarely in the Infocomm world, Pro Audio/Video applications.  It is more commonly called “AV over IP.”  By running content over the network, it eliminates the need to run multiple cables over a long distance to get content to monitors, in a point-to-point connection.  Think digital signage and video walls.  It is a combination of cost saving, convenience, and experience enhancement.  A great example is in the case of a sports bar.  With so many monitors placed in such a wide proximity to the source, AV over IP saves time, money, and complicated installs.  Direct connections are no longer needed. Everything is delivered through the network.   In addition to content delivery, VIEW® Pro products are actually more than encoders and decoders.  They are video Digital Signal Processors (DSP).  When audio DSPs were invented, they did so much for live audio.  The VIEW® Pro products do the same for video walls and digital signage.  Not only do they distribute the content, but they add effects to make the content more interesting and attention-getting.   Streaming serves many purposes.  It touches everyone’s lives in so many ways of which we are not even aware.  There is a reason it is the “Word” of the year.  It enhances our visual experiences in so many ways.  The age of streaming has arrived.       Related Stories [View More](https://blog.clearone.com/blog) Sep 04, 2018 ## [Learn More about Communication Technologies with These Free Resources](https://blog.clearone.com/blog/learn-more-about-communication-technologies-with-these-free-resources) Would you like to save time on installations, deliver better results for your customers, and improve your skills? ClearOne lets you do that and more, and the trainings are all free. The ClearOne University classes and resources provide tips, tricks, and best practices so you Jun 20, 2018 ## [InfoComm Recap: These Products Turned Heads and Earned Honors](https://blog.clearone.com/blog/infocomm-recap-these-products-turned-heads-and-earned-honors) It’s a wrap on another successful InfoComm. It was great to meet so many customers and talk about ClearOne’s exciting new audiovisual products. Every company wants to simplify and improve collaboration and these products were designed to do exactly that. May 25, 2018 ## [New ClearOne Mic Solutions Increase Flexibility and Choice](https://blog.clearone.com/blog/new-clearone-mic-solutions-increase-flexibility-and-choice)   The saying, “the best-laid plans of mice and men often go awry,” rings true for anyone who has ever carefully planned a project only to have last-minute requests or changing requirements threaten to derail it. Take the recent FCC changes that limit the use of certain ![End Value Chain](https://blog.clearone.com/hs-fs/hubfs/ClearOne_April2018/image/end-to-end-icon.png?width=70&name=end-to-end-icon.png) ##### End- to- end value chain ![Workspace](https://blog.clearone.com/hs-fs/hubfs/ClearOne_April2018/image/space-icon.png?width=70&name=space-icon.png) ##### Any workspace ![Market](https://blog.clearone.com/hs-fs/hubfs/ClearOne_April2018/image/cloud-icon.png?width=70&name=cloud-icon.png) ##### Market leadership #### LET'S START SOMETHING GOOD ClearOne Difference When it’s worth saying, we make sure it gets heard. When it’s worth sharing, we make sure it gets seen. At ClearOne, we provide the solutions that connect the world, allowing users to communicate and collaborate from anywhere with anyone. 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